The Tipping Point

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Post Info TOPIC: Week One


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Week One
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a)  Introduction
i)  From this brief introduction, describe the "tipping point."
The tipping point is the threshold or boiling point.
ii) at what point does something "tip"?
Something tips when the impossible becomes possible.
iii) Gladwell asserts that "gradualism" is the norm, that most of us, by nature, are
gradualists.  Is there room in our ordered society for "tippers"?  If so, where and
how?
Yes there are room for tippers when the proportions of cause and effect are off kilter.  New York experienced in their violent.

b)  Chapter 1.   The Three Rules of Epidemics
1)  What are the three rules of epidemics?
Law of the Few
the Stickiness Factor
the Power of Context

2)  What is the 80/20 principle?
20 percent of the people do 80 percent of the work or crimes.

3)  Who is R. J. Reynolds?
marketers that sell Winston


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