What method did Georgia Sadler find to tip her diabetes/cancer campaign? Would you classify her as a connector, maven, or salesman?
Georgia Sadler tried going to churches to get her message out but it did not work because the people there did not have her agenda. So she thought about what would work. She decided to train the hairstylists at a beauty salon to share her message. This worked because she had their undivided attention then, those people would go out and share her message with others.
I would classify her as a maven because she had the information and wanted to spread it. She gave the word to her connectors which were the beauty stylists and the people in their salons. Then she gave the salesman idea to others too. Even though she kind of was all of the above. She knew what she wanted and went after it.
2. What is Gladwell’s view of a Band-Aid solution?
The band-aid is an inexpensive, convenient, and remarkably versatile solution to an astonishing array of problems. He says it is the best kind of solution because it involves solving a problem with the minimum amount of effort, time and cost.
3. What two lessons does he mention from the Tipping Point?
The two lessons that he mentions from the tipping point are: we need to reframe the way we think about the world. It is not all nice and neat it is opaque and messy. The second one is the world does not accord with our intuition.
Afterword. Tipping Point Lessons from the Real World
How might the AIDS epidemic have been better combated if it had been examined as a social phenomenon?
By focusing on what people thought and how social they were. It is passed in social circles. If there was any way to have the people in those social circles know what the epidemic is and how it is spread maybe it would not have spread so fast because people would have known more than they know now. If the word could spread the right way then maybe something could have been done about it.
2. What does Gladwell mean when he writes that “we are about to enter the age of word of mouth” (on page 264)?
We are changing so fast in our world right now that the only way to keep up is the word of mouth. The new economy and the way that electronics work is all going to be based on the word of mouth in order for it to work.
3. What does Gladwell mean by the phrase “the Age of Isolation”?
We are in a world that is very isolated. It is the way we live. We are all about being secretive and quiet about how we work. We are also isolated from others in the same right. We as the United States are very isolated from the rest of the world. The kids are isolated from their parents, there are a lot of ways we are isolated.
Many things also happen in isolation. Meaning that it only happens one time in one place or by a certain age group. The idea only makes sense in the closed world of teenagers (for example). Many of these things have happened in our world now that may not have happened before.
4. What is Gladwell’s take on school shootings like Columbine?
The shootings like Columbine were all based on the cool kids Dylan and Eric. The people that “copied” their shootings were very much trying to be like them, down to the same guns and bombs and coats. They were not based on the outside world they were based on a epidemic in isolation. The idea only makes sense in the closed world of teenagers. The rest happened because Columbine happened.
5. What is the “fax effect”? How does “immunity” negate the “fax effect”?
The fax effect is the idea of a network. One fax machine does no good but once several people have fax machines then they become better. So you are no longer just one fax machine you are now connected to all fax machines. However we become immune to things. Like for example we are now immune to phones because we have caller id and machines to screen our calls so we no longer hear the telemarketers. When those used to do a lot of good. So I think that eventually we will be immune to all “networks” because we will have new ones. Email will be obsolete one day, so will fax machines. So we will be immune to them all and have to find new ways to network.
