II. Introduce yourself: I am Regina Hamilton and I teach third grade at Byers Elementary.
Vita Sharing - if you don't have a resume in your back pocket, prepare one and be prepared to post it for us when the website is in place.
III. Questions for discussion
a) Introduction
i) From this brief introduction, describe the "tipping point." The Tipping Point is the name given to that one dramatic moment in an epidemic when everything can change all at once.
ii) at what point does something "tip"? The point that something tips is when the unexpected becomes expected, where radical change is more than a possibility, and when it becomes a certainty.
iii) Gladwell asserts that "gradualism" is the norm, that most of us, by nature, are gradualists. Is there room in our ordered society for "tippers"? If so, where and how? There is room in our ordered society for "tippers". Where? This can happen anywhere just by the possibility that sometimes big changes follow from small events, and that sometimes these changes can happen very quickly.
b) Chapter 1. The Three Rules of Epidemics
1) What are the three rules of epidemics? The three rules of epidemics are the Law of the Few, the Stickiness Factor, and the Power of Context.
2) What is the 80/20 principle? The 80/20 principle is the idea that in any situatin, roughly 80 percent of the "work" will be done by 20 percent of the participants.
3) Who is R. J. Reynolds? R. J. Reynolds is the marketers who sells Winston cigarettes and came up with the slogan "Winston tastes good like a cigarette should." What an impact this slogan had on the cigarette industry.
