Sadler used beauty salons as a way to convey her health messages to the public.Sadler could be classified as both a connector and a maven.As a connector she was able to work with beauty salon owners and hairstylists; she was also able to bring in community resources, like a folklorist.Also, she demonstrated maven qualities when she provided abundant amounts of information and canned dialogues to the stylists to help them communicate with the customers.
Gladwell views Band-Aid solutions in a positive light.He says that Band-Aid solutions are inexpensive, convenient, and versatile.
The two lessons Gladwell mentions are:
Starting epidemics requires concentrating resources on a few key areas.
The world does not accord with our intuition.
Afterword
If AIDS had been combated as a social phenomenon, less focus would have been put on the disease itself and more focus would have been put on the beliefs, social structures, poverty, prejudices and personalities involved in the disease.
Gladwell means that we are going to rely more heavily on very primitive forms of social contact like face-to-face word-of-mouth.
The “Age of Isolation” refers to a period of incidences that follow a mysterious, internal script that makes sense only in a closed world.
Gladwell views school shootings as epidemics in isolation.They have no identifiable or rational cause.
The fax effect refers to how access to a network is more valuable than the mode of access itself.Immunity negates the fax effect because the network can become so overwhelming to its members that the members become immune to the majority of the network and focus only on a few select points.
